Hubfluence
Build a TikTok Shop creator program that actually drives GMV.
What They Do
Hubfluence is software for running a TikTok Shop creator program end to end: finding affiliates in a 4M+ creator database, contacting them at volume through TikTok DMs and email, managing samples and applications, running contests, and attributing GMV back to the creators and videos that drove it. It is a platform, not an agency. Brands and agencies operate it themselves, and agencies run multiple client shops from one dashboard.
In Hubfluence’s own words: “Hubfluence is an affiliate outreach and management platform for brands and agencies that unifies AI creator discovery, outreach, sample management, and campaign management in one tool.”
The United States is the live market. Hubfluence lists the United Kingdom, Mexico, Brazil, France, Spain, Ireland, Germany, Italy and Indonesia as in beta, with further European markets marked coming soon.
Capabilities
AI Creator Search across 4M+ creators
Describe the creator you want in plain English and Hubfluence surfaces matches from its 4M+ TikTok Shop creator index, then clones the best ones with Find Lookalikes. Filters cover 30-day GMV, follower count, engagement, location, creator tier (L0 to L7), average commission rate and audience demographics.
Automated multi-channel outreach
TikTok DMs and emails run in sequence with follow-ups that continue until a creator responds. Hubfluence publishes a capacity of 1,000+ personalized DMs and emails a day. Plan limits run from 10,000 invites a month on Growth to unlimited on Enterprise. TikTok applies its own invite ceiling based on shop GMV and account standing, and Hubfluence surfaces both limits in-app.
Campaign and application management
Launch campaigns, review every creator application against your filters, and approve or decline in one click. Sample requests, shipments and creator relationships live in one CRM built for TikTok Shop teams.
Gamified contests with live leaderboards
Run GMV tier, video Blitz or view-based contests. Creators race up a live leaderboard, tier prizes pay out through Stripe or PayPal, and anyone behind pace gets nudged over SMS, email or Discord.
Social Intelligence
Research the top brands, products and viral content on TikTok Shop, refreshed daily, so you can replicate what is driving GMV instead of guessing what to post.
Amazon Halo Effect Tracking
Connects your Amazon account alongside TikTok Shop and lines up creator posts, views and TikTok Shop GMV against Amazon revenue over the same window. Hubfluence is explicit that this is a correlation, not last-click attribution. Amazon is the first supported channel, and the about page also lists Shopify halo reporting.
MCP connectors for Claude and Codex
On the Enterprise plan the whole program connects to Claude and Codex over MCP, so you can ask about your shop, creators and campaigns and get live reports for the team.
Multi-Shop Management for agencies
One login runs every client shop, each on its own license with isolated creator lists, sequences and per-client GMV reporting. Centralized billing, white-label reporting and white-glove migration from other tools are included. Agencies need three or more licenses to run client shops.
What Hubfluence Publishes for Agencies
Hubfluence’s agency page states that one account manager runs 8 to 12 brand accounts on the platform versus 3 to 4 on manual workflows, that the Auto Responder Agent cuts outreach labor by 70%, and that agencies on the platform keep client retention above 90% at twelve months. Hubfluence attaches its own caveat to every one of those figures: results vary by client book size, categories served, headcount and budget, and should be treated as a band, not a guarantee. We reproduce them as published and have not verified them.
Who Builds It
Hubfluence was founded in December 2024 and is headquartered in Philadelphia. Michael Tona (Founder and CEO) describes over 10 years in ecommerce: running paid media for hundreds of brands, building and operating his own DTC brand, and most recently managing creator programs inside a top 10 TikTok Shop agency. Aaron Kong (Founder and CTO) founded and operated several ecommerce companies before Hubfluence, including seller tooling for Amazon and other marketplace sellers, and leads the engineering and AI systems.
Tona, from the about page: “Hubfluence is the platform I wished existed when I was scaling brands myself.” Kong: “Good seller software respects how operators actually work. That is what we build.”
What Their Customers Say
Quoted verbatim from Hubfluence’s homepage and attributed as published there.
“My shop went from $20K/mo to $80K/mo with Hubfluence. It streamlined our outreach, product seeding, creator relationships, and more, all while saving our team countless hours of work.”Joseph · Founder and CEO, DigiFilm · Source: hubfluence.io
Hubfluence says its independent review counts are still building given the December 2024 founding date. Its reviews page links live profiles on G2, Capterra, GetApp, TrustRadius and Trustpilot, which is where to check current ratings before you buy.
Pricing
Growth
- 10,000 creator invites and messages a month
- 3,000 creator emails a month
- 5 concurrent automations
- Creator database (4M+ creators)
- Sample request management
- Affiliate analytics dashboard
- Message Hub and Email Hub
- Cold Start Launch Guide
Business
- Everything in Growth
- 30,000 creator invites and messages a month
- 9,000 creator emails a month
- 10 concurrent automations
- Social Intelligence and AI Creator Search
- Amazon Halo Effect Tracking
- AI Spark Codes and Usage Rights collection
- Creator briefs, monthly strategy calls, priority support
Enterprise
- Everything in Business
- Unlimited creator invites and messages
- 15,000 creator emails a month
- Unlimited concurrent automations
- AI Hubfluence Agent and AI Lookalikes Search
- Auto Responder Agent and AI Sample Manager
- MCP Connectors (Claude and Codex)
- Creator community Discord setup, dedicated support
Agency
- Everything in Enterprise
- Multi-shop management dashboard
- White-labeled dashboards
- Centralized billing for all accounts
- White-glove migration from other tools
- Dedicated account manager and strategic guidance
- Access to beta features
Why We Included Them
Eleviam runs Amazon and TikTok Shop for CPG brands, and our operating view is simple: TikTok Shop is the top of the funnel and Amazon is where the profit lands. Two things put Hubfluence in this directory. First, it is an official TikTok Shop Partner with an app listed on the TikTok Shop app store. We do not use or recommend creator outreach tooling that works around a platform’s rules, so that listing is the entry ticket. Second, Halo Effect Tracking puts Amazon revenue on the same timeline as TikTok Shop creator activity, which is exactly the relationship an omnichannel operator needs to see and exactly what TikTok Shop’s own reporting does not count.
Inclusion in this directory is editorial and does not imply a client or commercial relationship between Eleviam and Hubfluence.
Best For
- TikTok Shop brands past the cold start that need creator volume without a VA team
- Agencies running five or more TikTok Shop client accounts from one workspace
- Brands selling on both TikTok Shop and Amazon that need to show finance the spillover
- Supplements, beauty, wellness and home brands, the industries Hubfluence lists on its own site
- Teams that want creator and shop data queryable from Claude over MCP
Need an operator to run TikTok Shop and Amazon together?
Eleviam is an operator-led Amazon and TikTok Shop growth partner. We run a 72-hour diagnostic: a channel health audit and prioritized 90-day roadmap, delivered in three business days.
Book a 72-hour Diagnostic